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Privacy and security in AI: strategies and benefits
Artificial intelligence (AI) is increasingly present in corporate processes, redefining how companies collect, store and use data. Whether automating repetitive tasks, analyzing complex patterns or customizing services, AI has provided significant gains in operational efficiency, innovation and market competitiveness. However, as […]
Metadata: what they are and how they improve corporate information management
In the era of digital transformation, corporate information management faces increasingly greater challenges. Massive volumes of data require intelligent solutions for organizing, retrieving and strategically using this information. That’s where metadata comes in, tools that act as “guides” to categorize and contextualize data. Gartner studies show that companies that adopt […]
How data integration drives the efficiency of AI models.
In recent years, artificial intelligence (AI) has significantly transformed the business world. From personalizing experiences to automating complex tasks, AI has become an essential part of many companies' strategies. However, for these AI models to be truly effective, one key element cannot be ignored: integration […]
How data analytics and AI are revolutionizing the customer experience.
In the current business scenario, artificial intelligence (AI) and data analysis emerge as fundamental pillars in the transformation of the customer experience (in English, Customer Experience – CX). Companies that adopt these technologies are increasingly able to offer more personalized, efficient and proactive interactions, meeting consumers' growing expectations. According to a Zendesk report, […]
Structured data: what it is and how it optimizes the analysis of business information.
In the digital era, the volume of data generated by companies grows at an impressive speed. However, without an adequate structure, this data runs the risk of becoming fragmented, making its practical and strategic use difficult. It is in this context that structured data stands out: it is organized in formats that allow quick access, processing […]
DataOps: the future of data management with agile methodologies.
In the current scenario, where artificial intelligence (AI) and data analysis are fundamental for decision making, efficiency in data management has become crucial. Therefore, companies face the challenge of processing increasing volumes of information quickly and accurately. In this context, DataOps emerges: an innovative solution, integrating […]
ERP and CRM integration: The secret to scaling operations in the distribution sector
In the distribution sector, where operational efficiency and scalability are crucial, finding ways to connect different areas of the company has become a strategic necessity. Integrating solutions such as ERP (Enterprise Resource Planning) and CRM (Customer Relationship Management) goes beyond optimizing internal processes; It’s what allows companies to adapt to growing demands and […]
How artificial intelligence turns structured data into actionable insights.
Around the world, companies across industries have access to an unprecedented amount of organized information: customer records, sales data, inventories and much more. However, although this data is carefully stored and easy to access, the real challenge is transforming it into useful insights that truly guide strategic and operational decisions. […]
Machine learning and big data to automate processes.
The volume of data generated in the world increases every second, creating an opportunity for companies and, at the same time, a challenge: transforming this information into quick and accurate decisions. This is where machine learning and big data technologies come in, which, when combined, have the potential to transform processes […]
Data Science and AI: the power of predictive analysis for companies
With the advancement of digitalization, the volume of data generated globally is growing at an unprecedented speed. According to projections by Seagate and IDC, the volume of data around the world is expected to exceed 180 zettabytes by 2025 — a significant jump compared to the 97 zettabytes recorded in 2022. This massive increase in […]
How to choose the best AWS database for my application?
Data is the heart of any application, and how it is stored and accessed can determine the success or limitations of a project. Today, with digital transformation accelerating, choosing the ideal database has become more important than ever, especially with the explosion of […]
How a lack of systems integration can affect efficiency
Imagine a team in which each sector functions as a separate island. To carry out a simple task, employees need to access multiple platforms, cross-reference information manually and, often, wait for another department to send updated data. This scenario of fragmented systems is more common than it seems and generates more than frustration: it consumes […]
