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1. Introduction
Innovation is redefining how companies grow, operate and connect with the market. But innovation without safety can compromise scalability and long -term competitiveness. So how to balance these two factors strategically?
According to the latest Spotlight IDC , a study conducted by IDC ( International Data Corporation ) in partnership with Skyone , 85% of participating companies consider digital security a critical factor to ensure competitiveness in the coming years . This data reflects an increasingly evident reality: sustainable growth requires data integration, intelligent automation and safe infrastructure.
However, many businesses still face a lack of connectivity between systems, cyber risks and difficulties in scaling operations. Accelerated digitization requires companies to rethink how they structure their data and adopt new technologies strategically.
How can data integration and intelligence boost scalable businesses? What are the main challenges and trends for companies that seek safe innovation?
These are some of the questions explored at Spotlight IDC , a study we analyze in this article, and which brings relevant insights on how data governance, digital security and cloud computing can transform companies productivity and operational efficiency.
Follow and learn how to prepare your business for the digital future with solid and safe strategies. Good reading!
2. Integration and data intelligence: boosting digital transformation
Business digitization is already a reality, but not all companies are enjoying their true potential . Without connected data, applied intelligence and integrated security, digital transformation can be just a concept, not a real competitive advantage.
According to Spotlight IDC , many companies still operate in information silos, ie fragmented systems that make it difficult to access and strategic data analysis . This impacts operational efficiency, business predictability and innovation capacity.
In practice, this means that data integration is not only about improving processes, but also an essential factor to ensure safety and reduce vulnerabilities. When data is isolated and systems do not communicate, the company is more exposed to failures , unauthorized accesses and information inconsistencies.
But integrating data with intelligence is not enough, as without a safe ecosystem , the scalability of the company may be at risk. That's why safety and innovation need to walk together .
2.1. Why are safety and innovation essential for scalable companies?
Innovation and security go together in the sustainable growth of companies. Without a safe digital structure, any technological advance can become an operational risk . Similarly, the search for safety without innovation can result in rigid and inefficient processes , making it difficult to scalability.
According to Spotlight IDC , participating companies that implement robust security and data integration strategies from the beginning of digital transformation reduce the financial impact of cyber attacks by up to 50% . This means that investing in innovation without considering data protection can compromise not only the operation, but also the company's financial stability.
Many businesses, however, still treat safety and innovation as separate initiatives, which can generate consequences such as:
- Data integration without security, exposing strategic information to improper access;
- Digital environments without governance, increasing the risk of non -compliance with regulations such as LGPD (General Data Protection Law);
- Lack of control over digital threats, leaving the company vulnerable to cyber attacks that can stop critical operations;
- Low visibility about the use of data, making it difficult to make decision making and opening margin for operational errors.
For digital growth to be sustainable, safety must be incorporated from the basis of innovation processes , allowing the company to climb its operations with predictability, protection and efficiency.
In the next topic, we will see how digital transformation and intelligent data structuring directly impact companies competitiveness.
3. Digital transformation and the role of data
Data are like the heart of digital transformation. But collecting information without a structured plan does not generate competitive advantage - in fact, it can increase operational complexity and risk exposure . Thus, for scanning to actually work in favor of business, data need to be well organized, accessible and protected.
According to Spotlight IDC , one of the companies' main challenges is to ensure that their data is connected and ready to be used strategically . Without this, there are direct impacts on operational efficiency, decision making and digital security.
To resolve this issue, three great trends have been gaining strength:
- Adoption of cloud computing as a base (English, cloud computing ) for efficiency and scalability;
- Systems integration to eliminate silos and consolidate information;
- growth and data integration in response to increased digital complexity.
Let's explore how each of these factors is transforming the business scenario?
3.1. More efficiency and competitiveness: Why are companies migrating to the cloud?
The cloud has already been consolidated as the natural way for companies seeking agile growth, cost reduction and reinforced safety. But this change goes beyond storing data outside the local environment . This is because cloud computing enables business to be more flexible, scalable and connected , ensuring greater predictability and operational efficiency.
According to Spotlight IDC , 70% of participating companies that have already migrated to the cloud reported reduction in operating costs and higher productivity . This is because the cloud offers resources on demand, allowing investment optimization and process automation.
In addition, the benefits go beyond operational efficiency:
- Global access and scalability : Companies can expand operations without major investments in physical infrastructure;
- Greater security and compliance : Cloud suppliers are already operating with strict patterns for data protection and compliance (in Portuguese, compliance);
- Reduction of inactivity time : cloud -based systems are more resilient and less susceptible to failures.
However, the truth is that just migrating to the cloud does not solve all the challenges of digital transformation. Given this, many companies face a critical problem: the fragmentation of systems and data, which can make it difficult efficiency and decision making, as we will see below.
3.2. Systems Fragmentation: A challenge overcome by data integration solutions
Many companies operate with different systems and applications that do not communicate with each other, creating barriers to efficiency and scalability . This problem, known as information silos, makes data isolated within departments, making strategic analysis difficult and directly impacting productivity.
Check out what happens when fragmented systems are not integrated:
- Duplicity of information and rework, increasing process inefficiency ;
- Difficulty in generating insights , as data is spread on different platforms;
- Risk of inconsistencies and operational failures, impairing customer experience and decision making.
According to Spotlight IDC , companies that adopt data integration solutions increase operational efficiency by up to 45% . This is because the connection between systems allows information to be accessed in real time, reducing errors and optimizing internal processes.
Data integration also brings other advantages such as:
- Automation and connectivity : It consists of eliminating manual tasks and enables faster and more accurate analysis;
- Improved Security : When well structured, integration also reduces vulnerabilities, ensuring data protection;
- Unified Business Vision : Centralized data allows more intelligent and fact -based decision making.
The need to integrate data and systems has been growing the intelligence and data integration market, being one of the most advanced sectors in the digital age . Learn more below.
3.3. intelligence and data integration software market
The complexity of the data and the need for automation has boosted a new market : intelligence and data integration, or in English, data intelligence & integration (DII). Thus, companies that previously depended on isolated spreadsheets and systems now seek robust platforms that combine these approaches.
According to the Spotlight IDC , the DII market will grow at an annual two -digit rate in the coming years, driven by factors such as:
- Increased data volume : Companies need to process large amounts of information in real time;
- Greater requirement for compliance and security : data regulation is increasingly strict, requiring tools that guarantee governance and protection;
- Demand for Automation and Artificial Intelligence (AI) : AI integration allows you to optimize processes and improve decision making.
That is, investing in intelligence and data integration is no longer a differential, but a need for companies that want to scale their operations and ensure competitiveness.
In the next topic, we will deepen how security has become a key pillar within this scenario of intelligence and digital transformation.
4. Security: The Pillar of Data Intelligence
Digital transformation has expanded the strategic role of data, making them essential for innovation and competitiveness. However, as we have already said, without a safe ecosystem, digitization can expose companies to operational risks, cyber attacks and failures in regulatory compliance.
According to Spotlight IDC , many organizations still treat security as an isolated concern, without integrating data protection into their growth strategy . And this approach can generate significant vulnerabilities and compromise systems reliability.
In practice, why is safety an essential pillar ? As companies that adopt proactive data protection strategies ensure greater operational resilience, reduce financial risks and increase their innovation capacity. But for this, it is necessary to face specific challenges, adopt advanced technologies and establish efficient digital governance .
4.1. Main challenges and threats to safety in the digital age
The advance of digital transformation has brought operational benefits, but also made corporate environments more complex and exposed to cyber threats. According to Spotlight IDC , increasing connectivity and data exchange between systems requires companies to rethink their digital protection strategies .
Among the main challenges faced by companies, we can highlight:
- EXPANSION OF THE ATTACK SURFACE : Cloud computing growth and systems integration has expanded input points for cyber attacks;
- Sophisticated and Persistent attacks : Cyberatan techniques such as ransomware and phishing are increasingly directed to strategic companies from companies;
- Risks of Unauthorized Access : Lack of efficient identity management and privileges can lead to security violations;
- Compliance and Regulation : Companies need to ensure compliance with standards such as LGPD, avoiding financial penalties and reputation damage.
Thus, to face these challenges, companies need to adopt solutions that protect data business
efficiency and scalability
4.2. Data protection technologies addressed in the study
Digital security needs to be intelligent and adaptable , ensuring that data is protected without compromising agility and innovation.
According to Spotlight IDC , and MPRESIs who invest in advanced safety and automation technologies can reduce cyber incidents by up to 60% . This is because modern data protection solutions are designed to anticipate threats, automate responses and ensure greater control over access and information movement.
In the study, the main technologies covered include:
- Zero Trust Security : A security model based on the concept of “not trusting anything, checking everything”, ensuring rigorous control of continuous access and authentications;
- Advanced encryption : Protects data in both transit and rest, reducing risk of interception and leaks;
- Safety Automation : solutions that use artificial intelligence and machine learning (machine learning) to detect and respond to threats in real time;
- Backup and Data Recovery : Storage strategies that ensure rapid recovery in case of failure, cyber attack or information corruption.
These technologies are fundamental to a safe digital environment, but alone do not guarantee complete data protection. For security to be really effective, it robust governance and compliance .
4.3. Compliance and Governance: ensuring security and compliance with business data
Spotlight IDC stresses that companies that structure good digital governance practices not only reduce operational risks but also increase their competitiveness in the market . Compliance and governance are essential for the following factors:
- Service to regulations such as LGPD and GDPR : Standards require companies to have clear data management and protection policies, ensuring privacy and security for customers and partners;
- Reduction of financial and reputational risks : Failure to comply with data protection guidelines can result in fines and impact the company's image on the market;
- Efficient management of access and privileges : Well -structured governance models ensure that only authorized users can manipulate sensitive information;
- Greater transparency and confidence : regulated and well managed environments increase the company's credibility with customers, partners and investors.
Therefore, the implementation of strong governance and an compliance not only protects companies against risks, but also drives business innovation and scalability .
But how to apply all these learnings to transform innovation and safety into competitive advantages? This is what we will see below. Keep following!
5. How can companies apply study learning to grow safely?
The Spotlight IDC shows that, for the digital transformation to be successful, innovation and security need to be aligned since the beginning of the business journey . Thus, companies that treat these factors as separate elements end up facing operational challenges, increased vulnerabilities and difficulties in the scalability of business.
But how to turn these insights into concrete actions? The application of these learnings goes through three fundamental pillars :
- Data Connectivity and Integration : Companies should eliminate information silos and adopt platforms that allow safe and efficient data exchange between systems;
- Safety as Strategic Differential : Implementing advanced digital protection models such as Zero Trust Security , robust encryption and safety automation is essential to reducing risks without compromising innovation;
- Digital governance and compliance : Keeping the company aligned with regulations avoids penalties, strengthens digital reputation and ensures greater operational predictability.
The study points out that companies that follow these guidelines can mitigate operational risks, optimize costs and accelerate their competitiveness in the market.
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6. The role of skyone in the modernization of data infrastructure and cloud computing
The Spotlight IDC we approach throughout this content highlights a central challenge for companies that seek to grow sustainably: how to ensure a modern, secure and scalable data infrastructure without compromising operational efficiency? Unfortunately, many organizations still face fragmented systems, lack of connectivity between platforms and difficulties in migration to the cloud, which limits their competitiveness in the digital market.
Given this scenario, our mission on Skyone is to make technology accessible, integrated and safe, helping companies overcome these challenges. We offer solutions that connect systems, ensure information security and enable business to operate with greater efficiency, flexibility and regulatory compliance .
Check out how we help companies modernize their digital infrastructure:
- Skyone Data : Our data integration and governance solution eliminates silos and allows a safe and structured information flow between different systems;
- Skyone Cloud : We facilitate migration to the cloud with a scalable, safe and high availability environment, reducing costs and optimizing business performance;
- Skyone Security Zero Trust Security approach , advanced encryption and continuous monitoring to protect data and minimize cyber risk;
- Compliance and Digital Governance : We support companies in adjusting regulations, ensuring compliance and security in data management;
- Automation and Intelligence : With artificial intelligence and Machine Learning, we boost automation and process optimization, making operations more agile and safe.
At Skyone , we are directly connected to the challenges pointed out on Spotlight IDC . Therefore, our technology helps companies ensure innovation without compromising safety, governance or scalability.
Conclusion
Digital transformation is a continuous path of innovation and adaptation . Companies that invest in structuring their data with intelligence, bet on security, and adopt scalable solutions are better prepared to face the challenges of the digital age and grow efficiently.
As we have seen throughout this article and based on the Study Spotlight IDC , the true competitive differential is the ability to integrate data, ensure governance and turn digital security into a strategic business pillar. Without these bases, operational risk increases , competitiveness is reduced and the company loses agility in an increasingly dynamic market.
Each company has unique challenges, but the need to evolve is common to all . And your organization, how are you dealing with increasing data complexity and digital security?
Theron Morato
expert on data and chef in his spare time, Theron Morato brings a unique look at the universe of data, combining technology and gastronomy in irresistible metaphors.
Author of Skyone's “Data Bites” column, it turns complex concepts into tasty insights, helping companies to extract the best from their data.
Connect with Theron on LinkedIn: https://www.linkedin.com/in/theronmorato/
