Emerging trends in AI: what entrepreneurs need to know

Intelligence (AI) is reshaping several business sectors with its transformative potential.

The evolution of AI has created multimodal capabilities allowing systems to process and generate text, images, audio and video, increasing versatility. Meanwhile, robotics is undergoing significant hardware and software improvements, making advanced robotics more accessible and ushering in a new era in automation.

We bet you've already dealt with an AI chatbot

The future is already underway and the development taking place within the AI ​​sector is not slowing down. Therefore, we need to continually pursue new trends in Artificial Intelligence, so that companies can adapt and sustain market competitiveness.

So, in this article, we'll delve into the emerging AI trends that are revolutionizing the way businesses operate, improving decision-making and driving innovation.

Good reading!

Introduction to Artificial Intelligence and its impact on business

Over the past six years, interest in and implementation of AI in companies has increased substantially. To give you an idea, in 2024, 72% of global companies have already adopted this technology, a significant advance compared to 55% in 2023, according to the research “The State of AI in Early 2024: Gen AI Adoption Spikes and Starts to Generate Value ” carried out by McKinsey​. This growth reflects companies’ growing awareness of the strategic value of AI.

What is Artificial Intelligence?

Artificial Intelligence, which you will see referred to simply as AI , is a technological advance that allows systems to simulate human-like intelligence going beyond programming specific orders to make decisions. autonomously, based on database standards.

In simple terms, Artificial Intelligence is the ability of machines and computing systems to perform tasks that would normally require human intelligence, such as learning, reasoning, pattern recognition, decision making and problem solving.

Thus, AI is revolutionizing creative fields, healthcare, education and research by enabling new forms of expression and improving efficiency and discovery. Its transformative effect is also seen in journalism, marketing, urban planning and transportation.

Why are trends in AI relevant for entrepreneurs?

Artificial Intelligence is becoming increasingly accessible and powerful, opening up a range of possibilities for entrepreneurs from all sectors. By adopting the latest trends in AI, you can:

  • Automate tasks: free your employees from repetitive tasks and allow them to focus on strategic and creative activities. And at this point, going across the enterprise product line, automation has been very hyped for several years. Today, AI is being employed for the purpose of automating business processes that require sophisticated operations so that the need for manual handling is reduced.

Whether robotically processing routine jobs like data entry and customer service, or improved supply chain management, AI is making companies of different sizes and types work more efficiently. 

  • Improve decision making: Use AI-generated data and insights to make more informed and effective decisions. Companies use AI-based analytics tools to extract extra data and gain deep insights into their operations, customers, and markets. With this data, companies can make data-driven decisions.

AI tools can visualize vast structured and unstructured data to find patterns and trends that are impossible for any human to detect.

This way, companies are helped to know market trends in advance. They can use data to predict customer behavior and optimize their strategies accordingly.

In the financial sector, for example, AI can be used to check market trends and risks associated with investing. This helps companies negotiate better.

  • Personalize the customer experience: offer personalized products and services, increasing customer satisfaction and loyalty. It is estimated that by the year 2030, the chatbot market will likely skyrocket to $27.2 million. To get an idea of ​​the accelerated growth, this market was already valued at US$5.1 billion in 2022 and has already reached US$6.3 billion in 2023.

There is also the so-called Sentimental Artificial Intelligence , which has the ability to analyze and interpret human emotions based on speech, text and vision input. This emerging AI trend is playing a very important role in providing personalized products, services and communication.

Large retailers like Amazon apply AI to discover customers' purchasing patterns and preferences and offer truly personalized products. This has the potential to increase sales and improve the shopping experience. 

  • Integrating AI into business software According to Forbes , 64% of business owners see artificial intelligence as the best way to establish strong customer relationships. Furthermore, other results show that AI is expected to improve labor productivity by 40% by 2035.
  • Increase efficiency and reduce costs: Process automation, enabled by AI, allows repetitive and low-value-added tasks to be carried out faster and more accurately, freeing employees to focus on more strategic activities.

This not only improves efficiency but also increases employee job satisfaction by removing monotonous tasks from their day to day lives.

The relevance of using artificial intelligence and the prospects for increased adoption by companies in the coming years are due to the technology's ability to provide greater efficiency and competitiveness.

Key emerging trends in Artificial Intelligence

1. Advanced Machine Learning

Machine learning, a subfield of AI, allows systems to learn and improve their performance on a specific task without being explicitly programmed to do so. Emerging trends include:

  • Deep Learning: uses multi-layer artificial neural networks to analyze large volumes of data and perform complex tasks, such as image and speech recognition.
  • Reinforcement Learning: allows systems to learn through trial and error, receiving rewards or penalties based on their actions. This approach is useful for developing autonomous systems and robots.
  • Federated Learning: allows you to train AI models on decentralized devices, such as smartphones and sensors, without the need to centralize data on a server. This improves data privacy and security.

2. Explainable AI

Explainable AI seeks to make AI systems more transparent and understandable , allowing users to understand how decisions are made. This is crucial to building trust in AI and ensuring it is used ethically and responsibly.

3. Intelligent automation

Intelligent automation combines Artificial Intelligence with robotic process automation (RPA) to perform complex tasks that require judgment and decision-making.

4. Natural Language Processing (NLP) 

Natural Language Processing ) advanced

NLP allows AI systems to understand and process human language, enabling the creation of chatbots, virtual assistants, translation tools and sentiment analysis. Emerging trends include:

  • Large-scale language models (or Large Language Models ): like GPT-3, which are capable of generating text, translating languages, writing different types of creative content, and answering questions in an informative way.
  • Advanced sentiment analysis: with tools such as IBM Watson and MonkeyLearn, it is possible to identify emotions and opinions in texts with greater precision, helping to understand the customer and manage the brand's reputation.
  • Natural Language Generation (NLG): Solutions like OpenAI and Narrative Science enable AI systems to create high-quality text such as reports, summaries, and product descriptions.

5. Artificial Intelligence in edge computing

Edge computing allows you to process data and run AI applications directly on devices close to the data source, such as sensors, cameras and smartphones. This reduces latency, improves privacy, and allows AI applications to operate in real time, even in locations with limited connectivity.

Preparing your business to adopt AI trends

To prepare your business to adopt emerging trends in AI, you must:

  • Invest in training: encourage your employees to learn about AI and its applications by offering training and workshops.
  • Identify areas of opportunity: Analyze your processes and identify areas where AI can be used to optimize and automate tasks.
  • Experiment with new technologies: Explore different AI tools and platforms to identify the ones that best fit your needs.
  • Develop a culture of innovation: encourage experimentation and the search for new solutions, creating an environment conducive to innovation.
  • Rely on a technology partner: look for a technology partner specialized in AI, such as Skyone , to help you implement and manage AI solutions.

Conclusion

Artificial Intelligence is transforming the world of business and offers enormous potential for entrepreneurs in all sectors. By keeping up with emerging trends in AI and preparing your business to adopt them, you can increase efficiency, improve decision-making, personalize the customer experience, create new products and services, and stand out from the competition.

Still, it is necessary not to forget that the progress of AI brings to light ethical challenges such as bias, fairness, transparency and responsibility. It is crucial to address this through responsible AI practices, such as ethical data sourcing, rigorous testing, and human oversight. Governance frameworks and regulations are being developed to ensure the ethical evolution of AI and its contribution to the greater good.

Organizations seeking competitiveness in 2025 need to keep an eye on automation driven by Artificial Intelligence. Having software development services to build these tools will streamline business processes to free up resources for value-added activities.

At Skyone, we believe that technology should be an enabler for your business. With our complete platform and our team of experts, we can help you navigate AI and build a future of Endless possibilities for your company.

Ready to be part of winning projects? Contact us and discover how Skyone can boost your business !

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