It is not new that leaders and managers understand the importance of systems integration , that is, to ensure that their multiple platforms are connected, exchanging information in an automated way.
For you to have an idea, 33% of companies already use some technology capable of optimizing and/or generating more flexibility in organizational information, according to a study by Delloite.
Thus, it is possible to see that a considerable number of institutions already use tools capable of delivering information quickly and streamlining the entire data centralization process in a safe and strategic way, which is even a differential for them to remain competitive in the market .
Due to these advantages, in this article we will cover the main reasons to integrate your systems on a single platform. Check out!
What changes when integrating your company's systems?
Systems integration is a process in which platforms are unified in a single interface. This association of different programs can be done even if they do not have, in principle, any communication with each other.
The idea of integrating systems serves precisely to increase efficiency in various aspects within an enterprise, since it makes it possible to centralize all information from different solutions on a single platform.
This need arose when different software (for logistics , financial control and marketing, for example) were developed to simplify the day-to-day activities of companies.
However, the exchange of information between these platforms has become complex, since each one of them was developed in a personalized way and with a specific purpose.
Still, according to DevSquad carried out at the end of 2021, companies use an average of 34 SaaS apps in the cloud .
Not without reason, solutions emerge to ease these obstacles by integrating systems and modernizing operations, allowing solutions to talk to each other.
Below, understand some of the benefits of integrating systems and platforms within companies:
1- Optimizes the customer journey and avoids manual errors with systems integration
Many organizations work with different systems for the various functions that are performed during their day to day. This ends up being inefficient for several reasons, such as, for example, the occurrence of manual errors , which contribute to bugs and system overloads .
In practice, imagine the situation in which the first contact with a customer happens through a chatbot on a website. The robot will certainly ask for some data to analyze the situation and, if necessary, it will be able to pass it on to the human attendant.
Without integration into the systems , the platform on which the employee operates may not have the data already requested from the customer and, to obtain it, he will have two options: make his way to the chatbot system (if he has permissions to do so) or ask for the details again. Dice.
In addition to being uncomfortable, especially for the customer, this redundant process is prone to errors . Past information may be inconsistent or data may end up being copied wrong. Integration, in turn, prevents these failures.
2- Ability to monitor business performance
If the employee finds it difficult to organize information, the manager ends up having to deal with even more work. In these cases, there is a great need to master all the tools, especially if the leader wants to monitor the performance of metrics, either of the company or of his subordinate.
To visualize it, just consider the scenario in which your business has three different systems and each one with a particular interface that brings complementary data, but in different ways, with alternative views. How would you go about uniting all metrics in the most assertive way?
Performing this integration manually would not only take a lot of time, it would also be prone to human error.
Also, the realization of these risks would directly affect other areas, especially those responsible for data-based decision-making, which could have access to inaccurate information, compromising the expected results.
3- Cost reduction in systems integration
Cost reduction is also on the agenda when it comes to systems integration. Remember well the two previous topics, where there are a series of errors that can happen and more hours spent to solve everything manually.
Failures and time can easily be converted into money, as to correct the lack of integrability it is necessary to have larger teams or offer extra hours to the company's employees.
In this way, integrating systems gives employees more time to carry out other more strategic tasks for business growth, since they will not need to separate part of their day with an operative that can be automated.
Therefore, in the end, looking for technological solutions helps to increase the team's focus and reduce expenses.
Also take the opportunity to listen to episode #7 of Sky.Cast , Skyone's podcast! In this episode, we had a super interesting chat about the main challenges faced by those who want to integrate their business systems!
4- Improves decision making
When you do good management in observing performance, it is possible to make much more assertive decisions for your business. This is a pretty simple issue, but one that needs to be addressed because many companies don't apply this in their day-to-day lives.
How to demand a shorter service time from your employees if you don't have robust statistics about the company's general work? Goals are decisions that cannot be taken from a utopian desire, but from solid data.
Therefore, integrating systems improves decision-making precisely because it helps in collecting reports more easily and with better quality.
5- Systems integration and bank-to-bank communication
As we discussed earlier in this article, the systems integration process makes these different platforms communicate in a clear way for everyone in the company.
In this case, bank-to-bank communication ends up benefiting, generating greater speed in all the processes that will be carried out.
It is this interaction that makes all the benefits mentioned above possible. Without it, the employee would still be subject to human errors and the manager would have the same difficulties in making reports as before the integration.
However, for efficient bank-to-bank communication to be carried out, it is necessary to develop well-defined strategies aligned with the goals on what needs to be improved.
6- Improves the quality of service and customer satisfaction
Finally, we have the improvement in the quality of management. After all, if every operation goes towards a good job, it is the consumer who also benefits. This is because an efficient integration contributes to a good, agile and stress-free experience.
With guaranteed satisfaction, the greater the chances of the customer returning and with that your company will be sure that it is retaining its consumer in the best possible way. This becomes a positive vicious cycle, which leads to more profits for your organization.
And how to perform systems integration?
Faced with the benefits and solutions, leaders of companies of all sizes and segments are attentive to the modernization of systems integration.
However, this integration between solutions does not always happen. Often because the market requires high financial investments and the implementation process is complex, which ends up making subsequent integration processes difficult.
To resolve this, the ideal is to find a platform that has a good cost-benefit ratio and that can carry out integrations through the cloud, to optimize the deployment.
In this case, Skyone Studio is the perfect solution for those who want to integrate systems.
Do you want to know more about the process of integrating systems or do you want to apply it in your company? Discover Skyone Studio , Skyone's IPaaS (Integration Platform as a Service) that can take your business to where you always dreamed!