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In recent years, artificial intelligence (AI) has significantly transformed the business world. From personalizing experiences to automating complex tasks, AI has become an essential part of many companies' strategies. However, for these AI models to be truly effective, one key element cannot be ignored: integration […]
In the current business scenario, artificial intelligence (AI) and data analysis emerge as fundamental pillars in the transformation of the customer experience (in English, Customer Experience – CX). Companies that adopt these technologies are increasingly able to offer more personalized, efficient and proactive interactions, meeting consumers' growing expectations. According to a Zendesk report, […]
In the digital era, the volume of data generated by companies grows at an impressive speed. However, without an adequate structure, this data runs the risk of becoming fragmented, making its practical and strategic use difficult. It is in this context that structured data stands out: it is organized in formats that allow quick access, processing […]